Rae Feather AW24 Campaign

For Rae Feather’s A/W 2024 collection, we took to the wild Atlantic coast of Fanore. With model Hilde as our muse and the dramatic Irish landscape as our canvas, we captured a blend of soft textures, natural light, and coastal calm — perfectly mirroring the timeless, effortless essence of the Rae Feather brand.

2024

Fashion & Jewellery

Challenge

To create a cohesive set of visuals that captured the relaxed sophistication of Rae Feather’s new collection, using the raw, natural landscape of Fanore as both a backdrop and storytelling element. The challenge was to balance the ever-changing outdoor light while highlighting fabric textures, movement, and details.

Goal

Produce social media visuals and campaign assets that reflect the quality of the garments and the lifestyle of the brand’s target customer. The content needed to feel aspirational yet grounded, modern but classic.

Result

Delivered a curated selection of high-quality imagery and short-form video reels, optimized for Instagram, campaign pages, and paid ads. The natural light, wind, and textures of the Irish coast enhanced the storytelling and added depth to the campaign, resonating with the brand’s aesthetic and community.

Rae Feather AW24 Campaign

For Rae Feather’s A/W 2024 collection, we took to the wild Atlantic coast of Fanore. With model Hilde as our muse and the dramatic Irish landscape as our canvas, we captured a blend of soft textures, natural light, and coastal calm — perfectly mirroring the timeless, effortless essence of the Rae Feather brand.

Rae Feather

2024

Fashion & Jewellery

Details

Challenge

To create a cohesive set of visuals that captured the relaxed sophistication of Rae Feather’s new collection, using the raw, natural landscape of Fanore as both a backdrop and storytelling element. The challenge was to balance the ever-changing outdoor light while highlighting fabric textures, movement, and details.

Goal

To create a cohesive set of visuals that captured the relaxed sophistication of Rae Feather’s new collection, using the raw, natural landscape of Fanore as both a backdrop and storytelling element. The challenge was to balance the ever-changing outdoor light while highlighting fabric textures, movement, and details.

Result

To create a cohesive set of visuals that captured the relaxed sophistication of Rae Feather’s new collection, using the raw, natural landscape of Fanore as both a backdrop and storytelling element. The challenge was to balance the ever-changing outdoor light while highlighting fabric textures, movement, and details.

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Rae Feather Highlights

Rae Feather

Rae Feather Highlights

Here is where we can feature highlighted info from the shoot.

Vertical content

HIGHLIGHT

Rae Feather AW24 Campaign

Rae Feather AW24 Campaign

Horizontal content

HIGHLIGHT

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